Habano Primero Cigars

Create a cigar brand that appeals to Cuban cigar lovers

How do you launch a cigar brand to take market share from the Cuban market? You give them a cigar that only tastes illegal. Ganton created a name, brand identity, packaging and advertising—all communicating that Habano Primero cigars are as close to a Cuban cigar as you’ll ever find. And you can actually get them.
360º Services:
  • Strategy
  • Brand Development
  • Package Design
  • Advertising + Promotion